At its winter launching event in Shenzhen, Chinese smartphone manufacturer Gionee appeared to catch up with the latest fashion in the smartphone industry by showcasing eight FullView smartphones across different product lines and price points. Gionee’s FullView smartphones, don’t quite athletic the ‘all display’ look seen in some rival smartphones, however they have a higher screen-to-body ratio in contrast to the company’s additional devices. Out of those eight smartphones showcased in the event, one – the Gionee S11 – will head to India in the next few months, while another, the Gionee M7 Power, has been launched in India earlier this month.

The first device unveiled in the event was the Gionee S11S, which comes with a 6.01-inch FullView full-HD+ (1080×2160 pixels) AMOLED display. The body of this Gionee S11S is made out of glass and metal, featuring a “shiny” finish with optical nano coating plus also a “3D-curve” design that is apparently inspired by cars. It packs a stainless steel frame and double camera setups at the front and back – 16-megapixel+8-megapixel in the rear and 20-megapixel+8-megapixel at the front – with actual time bokeh impact and Face Beauty 4.0 that is capable of applying different effects based on skin colour and face shape. The front camera has a field-of-view of 105 degrees. The selfie camera could be triggered via the fingerprint scanner at the back, which may also be mapped to trigger different programs.

The Gionee S11S, like other phones showcased at the event, runs Amigo 5.0, Gionee’s heavily customised flavour of Android. A new game mode will stop notifications from coming in when you are playing a game or watching a video. A brand new location-based service will push promotions to you once you walk into a restaurant or shop, and show you maps when you’re at the airport, attributes which will be available just in China. All phones showcased at the event are dual-SIM devices with support for expandable storage and also come with FM radio, 3.5millimeter audio jack, and a Micro-USB port.

Gionee S11S

In regard to specifications, the Gionee S11S comes with 6GB of RAM and 64GB of storage. It packs a MediaTek Helio P30 SoC and comes with NFC support. The S11S is powered by a 3600mAh battery with 18W (9V/2A) rapid charging service. The Gionee S11S launch price is CYN 3,299 (approximately Rs. 32,250).

The Gionee S11 shares the exact same design as the S11S and comes with dual front and back cameras (16-megapixel+8-megapixel at front, 16-megapixel+5-megapixel at rear), Helio P23 SoC, 5.99-inch full-HD+ display, a 3410mAh battery, 4GB of RAM, and 64GB of storage. The Gionee S1 launch price is CYN 1,799 (approximately Rs. 17,500), and like we mentioned earlier, it will launch in India soon.

Gionee S11

Next up is the Gionee M7 Plus that comes with “double security encryption chip” which can be used to reestablish connections, photos, and messages, if you want. It comes with a leather finish in the back that’s been treated with a 105-step process with quality at level with various luxury brands, Gionee says. The framework is made from stainless steel with 21K gold coating.

The Gionee M7 Plus feature a 6.43-inch full-HD+ AMOLED display with a screen-to-body ratio of 86 percent. It packs a 5000mAh battery and also support to get 10W wireless charging. It has a 16-megapixel+8-megapixel rear camera setup and also an 8-megapixel camera at the front. The Gionee M7 Plus is priced in CNY 4,399 (approximately Rs. 43,000).

Gionee M7 Plus

In the event, Gionee also announced that the Gionee M7, originally unveiled in Beijing in September, will now be available in Maple Red and Amber Gold color variants too.

Gionee also introduced two new members in the F-series, the Gionee F6 (aka Gionee S11 Lite) – which comes with a 5.7-inch HD+ (720×1440 pixels) display, 3GB of RAM, 32GB of storage, 2970mAh battery, Snapdragon 435 SoC, 13-megapixel+2-megapixel rear camera setup and 8-megapixel front shooter, – along with the Gionee F205 – which packs a 5.45-inch HD+ (720×1440 pixels) display, 8-megapixel and 5-megapixel rear and rear shooters, 2GB of RAM, 16GB of storage, MediaTek 6739 chipset, and a 2670mAh battery. The Gionee F6 and Gionee F205 are priced at CNY 1,299 (roughly Rs. 12,700) and CNY 999 (roughly Rs.

Gionee F205

The last new introduction of the day has been the Gionee M7 Mini which comes with a 5.5-inch HD+ (720×1440 pixels) display, 2GB of RAM, 32GB of storage, is powered by a Qualcomm Snapdragon 425 SoC, packs a 4000mAh battery, and has 8-megapixel front as well as rear cameras. 13,650).

The eighth FullView device showcased in the occasion was the Gionee M7 Power, which was launched in India recently.

Gionee states it worked with developers to make sure apps optimised for its FullView18:9 aspect ratio displays are available via various app stores in China, with over 2,000 optimised apps and more than 1,900 optimised games currently out there. The company claims to have done the same with various video streaming services as well.


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