A Chinese startup unveiled its vision to the automobile of the future Sunday at CES 2018, promising to deliver an “intuitive and intelligent” car to global markets Beginning next year from Approximately $45,000.The electric-powered concept car revealed by Byton at CES in Las Vegas is touted as a computing device on wheels, equipped with a “digital” lounge featuring a panoramic screen acting as a hub for navigation, entertainment and even monitoring the health of its occupants.

Backed by more than $200 million from shareholders such as Chinese tech giant Tencent, Byton — whose name has been selected to suggest “bytes on wheels” — is one of the latest entrants into a crowded area of startups and established players looking to emulate Tesla from the race for a new type of vehicle which can be adapted for autonomous driving.

“This is a item which is tailor-made for the future, which is shared and autonomous,” said Daniel Kirchert, president and co-founder of this Nanjing-based startup.

“This will be the most innovative vehicle from the market as of 2019,” said chairman and chief executive Carsten Breitfeld, a former BMW executive, at a demonstration in one of their first media events at the huge electronics show.

The Byton car will use facial recognition to unlock and adapt to the driver and extend a variety of other tactics to interact including voice control with Amazon Alexa, gesture and touch.

It’ll incorporate 5G connectivity to the online cloud and improve its capabilities with artificial intelligence.

“It will enhance your experience the more it understands you,” explained Kirchert.

While other concept electric automobiles have been promoted at prices of $100,000 or more, the new Byton will face competition in the Tesla Model offerings and 3 from major automakers.

Byton said the car is going to have a variety of over 500 kilometres (300 miles) before needing a recharge and are going to be able to “top up” its battery in 15 to half an hour.

It’ll be offered with “level 3” independence which allows some functions with no motorist and also be effective at “level 4” to get near-autonomous function from 2020, according to the organization.

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